Increasingly, investors are demanding that their financial goals align with their personal values. They want to integrate social and environmental impact in their investment decisions. Global wealth management firm Morgan Stanley Smith Barney announced that they will be launching a new investment platform – Investing with Impact Platform – to offer their clients a broad range of investment options.
“This is an important initiative for Morgan Stanley Smith Barney,” said Andy Saperstein, Head of Wealth Management, U.S., at Morgan Stanley Smith Barney. ”We hear frequently from clients and Financial Advisors about the importance of integrating sustainability themes into their investment portfolios. Now through the Investing with Impact Platform, MSSB is able to offer our clients an action-oriented approach to combine financial returns and their personal values.”
For investors, the Investing with Impact Platform will allow them to select from opportunities in the public and private market for potential to gain both a social and environmental as well as a financial return. The launch of the new Platform is a foundation on which to expand offerings for impact investment over time.